Friday, 30 January 2015

What to do next....

Now that you have completed the print work you need to:

1. Gain some audience feedback on your Final Promotional Package (music video, print advert, digipak). Use the evaluation guidance on question 3 to help with your own questions. If you're not sure what to ask then please do email me. Use a technology to gain feedback e.g. video or create a facebook group. Remember to ask people who reflect your target audience. If you're making a video then 3-4 people would be ideal.

2. Create a new blog posted titled, 'Final Promotional Package' and post all three products: music video, digpak and print advert.

3.Check that your blog is up to date. There is a handout on Moodle called: 'work flow'. Use this as a checklist to ensure you have completed all the required posts.

4. Complete the evaluation! I've put the evaluation guidance handout on Moodle.

Final Coursework Deadline: Friday 13 February.

Thursday, 4 December 2014

Because it's nearly Christmas....

Print Work

Two Print Products: Digipak (minimum of 4 panes - 6 would be good, though) and Print Magazine Advert for the release of the digipak.

Produced individually.

Each marked out of 10.


Along with your video, these will make up a promotions ‘package’, so all your work will need to be similar in visual theme and recognizable as promoting the same artist.

Good marks come from:
• Using a recognisable ‘house style’ which is appropriate for genre/audience
• Paying attention to detail – e.g. including credits and record label logos
• Taking a range of good quality photos and not repeatedly using the same one.

Here's the mark scheme for print work:

The candidate is expected to demonstrate excellence in the creative use of most of the following technical skills:

  • awareness of conventions of layout and page design

  • awareness of the need for variety in fonts and text size

  •  accurate use of language and register

  •  the appropriate use of ICT for the task set

  •  appropriate integration of illustration and text

  •  framing a shot, using a variety of shot distances as appropriate

  •  shooting material appropriate to the task set; selecting mise-en-scène including colour, figure, lighting, objects and setting

  •  manipulating photographs as appropriate, including cropping and resizing.

You should be researching print work and preparing for print production by blogging about:
Layout / mock-ups / flat plans
Photography
Fonts
Colour schemes
Mise-en-scene...etc

Refer to the handout on Moodle for more detailed advice on research and planning tasks.

For some inspiration look at the links below:
http://www.popphoto.com/gallery/100-best-photo-album-covers?i=64253&s=17

http://www.musicradar.com/news/guitars/the-50-greatest-album-covers-of-all-time-444093

http://en.wikipedia.org/wiki/Grammy_Award_for_Best_Recording_Package

http://design.tutsplus.com/articles/typography-album-covers--psd-11446

http://www.bestartvinyl.com/previous-winners/2013.html